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Will Talks Biz 2

Will Talks Biz

Failure is the biggest life lesson on how to succeed later.Will Talks Biz encourages entrepreneurs to push through failure and find success within their own businesses by reflecting on the many failures that lead to the win. It can be assumed that anyone that has navigated life with dyslexia, had a business partner leave with all the funds, and yet continued to build successful businesses and write a book has learned a few lessons that many entrepreneurs could benefit from. William Manzanares is the student that wanted to become a business owner, did it, and is now sharing how. Will holds nothing back on those low points so others recognize that those are what make the high points better. This show will break down common myths and setbacks in business and giveinsight into what Will would do based on his experience as well as the experience and expertise of a variety of guests....more
Will Manzanares

All Episodes (7)

  1. Boomplay Music

    1. Writing a Book

    Aug 03,2022 18:52
  2. Boomplay Music

    2. Delusion of Success

    Entrepreneurs tend to look at other entrepreneurs and get caught up in comparison. This can cause feelings of imposter syndrome.   

    {1:36} The more shiny objects or things that you try to chase after or brag about, the more you will set you up for failure. Any time I got overly confident about my business something big would happen and set me back.

    {3:07} Hire because you actually have a need or because you see other people hiring. If you hire quick, you have turnover quick.

    {4:59} Are the employees your competitors are hiring give a potential client a reason to leave you and go with them? Not likely. As long as you are customer focused and providing for their needs, they will need you. They won’t be worried about the fact that another company has employees.

    {7:23} There is a balance of being aware of competitors versus being all consumed with them. Don’t allow yourself to get to a point of unhealthy obsession. When you compare with competitors the reality is that you don’t know what their financials look like. They may offer a good deal, but is it a sustainable one?

    {10:36} When you dig yourself into a deep hole you can either keep digging a bigger hole or stop and ask for help. There are plenty of people that have been through something similar and are able to reach out a hand and give their guidance.

    {12:03} You should not be working just because you think you should be working or because of outward appearance. However, if you’re working on weekends because it gives you flexibility on another day, then go for it. You do not have to work 24/7, you just need to be aware of the business that needs to be done. Then do it efficiently.

    Put together a list of values that define what you are and are not willing to compromise on and how those fit in with what you are trying to accomplish.

    Learn from other’s mistakes. You don’t live long enough to learn them all yourself.

    Connect with Will:

    http://www.willtalksbiz.com/

    Book I Can’t Read: A Guide to Success Through Failure

    Email: Will@willtalksbiz.com

    Jul 27,2022 14:49
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    3. Ask Will featuring Cassie Tucker

    We are kicking off a series of episodes called, “Ask Will”. Entrepreneurs from a variety of backgrounds and levels can share their concerns and get insight from me.  

    This episode is with Cassie Tucker, co-founder of CAMM Media. She asks, “After bootstrapping and building all aspects of my business, I am ready to scale. How can I start delegating so I can build the business to double and even triple it?”

    {2:15} Some of the most successful business started during recessions or major setbacks.

    {3:07} Selling and bookkeeping are two areas Cassie is looking for the most support in.

    {4:46} Get a bookkeeper. There is a tendency to not want to hire out because it can be expensive. You may think “I can save money doing it myself.” However, when you outsource that, you can get that time back to spend on what your passionate about and why you started the business.

    {8:20} For booking now, I look at it once a month. However, starting out it’s good to ask a lot of questions including how much time it will take. Sometimes the systems you think the bookkeeper should do is not the most effective way. Ask them to see what you’re doing and what ways they can improve upon it.

    {11:53} Wouldn’t you feel more comfortable with someone with more expertise doing your books than risking a major financial mistake that you could make?

    {14:36} Word of mouth has been the key driver of the business thus far, so why not continue with that? At what point do you look at new clients or consider upselling to existing clients.

    {17:13} Ask all your current clients if there is anyone they know that could benefit from the service you provide. Follow up by asking if they can ask if they need or would like to learn more about your services. Meanwhile, if you see an opportunity for your current clients, offer them that upsell.

    {20:46} A lot of times we throw many ideas out there and get hung up on one idea. We don’t know what will work though. We learn what doesn’t work once it fails. But if you are having success through word of mouth, then continue to do that by upselling and asking.

    Serve the customer so well that they cannot help but recommend you.

    Connect with Will:

    http://www.willtalksbiz.com/

    Book I Can’t Read: A Guide to Success Through Failure

    Email: Will@willtalksbiz.com

    Jul 20,2022 25:01
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    4. Hiring Slow

    All job seekers have a 26.2% probability of receiving a job offer. Typically entry level positions have more offers than other roles, but for any position it really comes down to the interview process.

    {2:18} Who you higher will greatly affect your whole team. To consciously think about who you are hiring is what I mean about hiring slow. Don’t just hire anyone that shows up to an interview.

    {4:08) Anyone can look up questions to ask in an interview. I like to ask open ended ones that get you to learn a lot about the individual right out of the gate.

    {5:02} I’ve tried a variety of things in the interview process, including personality tests and assessments, but in the end requiring them to read the book Customer Rules by Lee Cockerell has been the most impactful

    {6:48} Using the book has helped show candidates that are invested in their own growth and are willing to take on unique projects and feedback

    {9:09} I always send the same questions to candidates, starting with the requirement to read the book, to use as a benchmark and to provide an efficient system that can quickly eliminate or highlight candidates.

    {11:18} Prepare for interviews by reevaluating the questions. Are you asking because you think you have to, or does it add more value to the interview>

    {12:28} My favorite question from an interviewee was “how can I improve upon my interview?” That reveals that they are someone that has the mindset that they want to perfect what they are doing in this process. They are in a state of improvement.

    {15:45} If you don’t hire slow you will end up like other companies with high turnover. You can prevent a lot of bad hires by taking a process, slowing it down, and asking the right questions.

    {17:14} Reading a book changed my life and I know it can change others. It’s allows you to put yourself in someone else’s shoes and see a perspective from someone else’s and opens up your mind to thinking more creatively.

    What book could become a standard for your company?

    Connect with Will:

    http://www.willtalksbiz.com/

    Book I Can’t Read: A Guide to Success Through Failure

    Email: Will@willtalksbiz.com

    Jul 13,2022 18:38
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    5. Firing Fast

    Hiring slow and firing fast was not a concept I was familiar with early in my career. That all changed when I started focusing more on customer service.

    {1:33} If you want to have the best customer service, you have to hire the best based on what your business needs

    {3:14} When you set clear expectations it leaves no room for misunderstanding

    {4:34}The clearest way I fire someone is based on “will this serve our customers or disserve them”. There is no excuse for not knowing what expectations are when I set them from the beginning

    {5:21} I no longer have guilt when it comes to firing people. I have watched people with bad traits completely wear out people with good traits, and I am here for the good employees.

    {6:31} You can’t motivate people, you can only find the ones that motivate themselves and lead them to do their job well.

    {8:02} In order to better serve my team, I focused on only hiring the best. If I brought in mediocre employees it would drain the good ones causing them to want to look for a different job. The most draining employees cause the good ones to quit.

    {9:32} If someone is fired I don’t make a big deal about it, but reinforce the expectation with the other team members. It answers their questions about what happened, while showing appreciation for them following the expectations.

    {11:49} Be better at a task than an employee, but then give them the growth to be who they want to become.

    {13:22} Do not fire when you’re angry. Take a step back and assess the situation, but at the same time don’t hesitate to fire when it is needing to occur.

    {14:06} Assess the situation. Have confidence in your decision. Fire Fast.

    Connect with Will:

    http://www.willtalksbiz.com/

    Book I Can’t Read: A Guide to Success Through Failure

    Email: Will@willtalksbiz.com

    Jul 13,2022 14:39
  6. Boomplay Music

    6. Customer Service Isn't Dead. Here's Why.

    The day that changed my life was the day my former business partner ended the partnership by clearing out the store and bank account.  My mantra “without customers you don’t have a business” was born based on the events that followed that discouraging experience.

    I knew I had to make sure the customers wouldn’t leave, which is why I turned my focus to customer service.

    {4:08}If a customer thinks your out {of business}, they won’t come back, so I used what resources I could to keep shelves stocked and serve the customers that stuck around

    {5:07} Employees left, but some stuck around and the ones that did knew what I meant when I told them, “I’ve got ya.”

    {6:32}It became important to look at examples of good customer service and look at how I can in turn customer service

    {8:49} You must have better customer service than your competition. That is one controllable factor you have in your business, and is what lead me down my path the help others with theirs.

    {10:32}Algorithms started putting books about Disney and customer service in front of me after my search to possibly attend Disney Institute Training

    {11:18}  Lee Cockerell’s book Customer Rules was one that really stood out and is now one I require applicants to read it in order to work for me.

    {13:10} Requiring employees to read the book has cut down on training I would have had to do because now they have defined rules and examples. It also has eliminated candidates that weren’t willing to invest in their career development

    {16:05} The way you treat employees and the culture you build impacts customer service because it sets expectations

     

    Resources:

    Customer Rules by Lee Cockerell

    Connect with Will:

    http://www.willtalksbiz.com/

    Book I Can’t Read: A Guide to Success Through Failure

    Email: Will@willtalksbiz.com

    Jul 13,2022 19:41
  7. Boomplay Music

Will Talks Biz

Failure is the biggest life lesson on how to succeed later.Will Talks Biz encourages entrepreneurs to push through failure and find success within their own businesses by reflecting on the many failures that lead to the win. It can be assumed that anyone that has navigated life with dyslexia, had a business partner leave with all the funds, and yet continued to build successful businesses and write a book has learned a few lessons that many entrepreneurs could benefit from. William Manzanares is the student that wanted to become a business owner, did it, and is now sharing how. Will holds nothing back on those low points so others recognize that those are what make the high points better. This show will break down common myths and setbacks in business and giveinsight into what Will would do based on his experience as well as the experience and expertise of a variety of guests.

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